Monthly Archives: February 2010

Seaworld's online response is impressive–building trust with social media

Posted on February 26, 2010 by admin

The Orlando Sentinel pointed out how SeaWorld is using online media to respond to the media and public reaction to the death of one of it trainers by a killer whale.  The organization’s blog demonstrates both the opportunity and the … Continue reading →

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Tiger, Toyota, Austin Plane Crash, Olympics–too much to discuss

Posted on February 22, 2010 by admin

There’s just so much going on to talk about and so little time–particularly with a brutal travel schedule lately. But, some of this stuff is just too good to pass up. So here are some quick takes. Tiger. Rich Lerner … Continue reading →

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Virtual communications

Posted on February 19, 2010 by admin

The last couple of days have very much put into practice many of the things I’ve been talking about here for a long time. Having been directly involved on public communicatio in a major, fast breaking news story I can … Continue reading →

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Rumor Management–Fake News is a tricky reality

Posted on February 16, 2010 by admin

Add this to the topic of rumor management–dealing with fake news, that is rumors that swirl around possible breaking news. Here’s an article that gives a compelling recent example. It’s now pretty much common understanding that the media, desperate for … Continue reading →

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Toyota's crisis–just how real is it?

Posted on February 10, 2010 by admin

Tell you the truth, I have a hard time evaluating the Toyota crisis. Certainly it is one of the biggest corporate reputation crisis of all times. One of the truly global brands, one of the most admired companies in the … Continue reading →

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How not to do crisis management–LCEC takes on Fox 4

Posted on February 9, 2010 by admin

Media trainers and crisis managers alike take note: some of the best ways to learn is to watch others mess up. Lee County Electric Cooperative provides some pretty painful lessons–and they do it on video. I’m usually pretty sympathetic to … Continue reading →

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Blog comments–a good thing or bad thing?

Posted on February 8, 2010 by admin

When blogs first came out–say about 10 years ago–the ability to comment and enter into a conversation was one of their strongest suits. Now, the internet is dominated by this kind of conversation and interpersonal interaction–but as this Mashable comment … Continue reading →

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Others are waking up to the US gov conflict of interest re Toyota

Posted on February 4, 2010 by admin

The US has big stake in GM. Toyota is GM’s big rival. Toyota has a product problem. The US government is the safety regulator and watchdog. The US government piles on Toyota–makes big news, sales crash and GM profits. Everyone’s … Continue reading →

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Toyota faces government scrutiny–from its competitor!

Posted on February 3, 2010 by admin

I try to avoid politics as much as possible, but I have to admit to being very squeamish about the government taking a controlling interest in GM, now known in some circles as Government Motors. So many reasons for concern–like … Continue reading →

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Social media saving lives in Haiti–but what does this mean for responders?

Posted on February 2, 2010 by admin

No doubt Haiti will be studied for years for all aspects of emergency response, including public information. There are so many ways that the country was ill-prepared for this disaster. And one of them was public communication. There already have … Continue reading →

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