Monthly Archives: June 2011

Promoted Tweets offers way to fight bad press–Chesapeake Energy shows how

Posted on June 30, 2011 by gbaron

For those frustrated by negative and unfair stories in mainstream media, the emergence of the Internet and social media has offered some hope. (See my post on why it may make sense to pick a fight with someone who buys … Continue reading →

Posted in Crisis Advice, Crisis Case Studies, Crisis Communications, Crisis Communicator, crisis management | Tagged , , , , , | Leave a comment

Social media history is made: Pope sends first tweet

Posted on June 29, 2011 by gbaron

It is appropriate that on the same day that I finished Diarmaid MacCulloch’s monumental A History of Christianity: The First Three Thousand Years, that the Pope would send his first tweet. Let’s hope it doesn’t turn out to be a … Continue reading →

Posted in Crisis Case Studies, Crisis Communications, crisis management | Tagged , , | Leave a comment

Is Google the Internet’s brain? Or, how to cut through the noise

Posted on June 27, 2011 by gbaron

In trying to get a grasp on what the Internet means for communication and information sharing, I keep coming up with the analogy of a nervous system. If all the people in the world constitute the “body,” the Internet has … Continue reading →

Posted in Crisis Case Studies, Crisis Communications, Crisis Communicator, crisis management | Tagged , , , , | Leave a comment

Don’t argue with someone who buys ink by the barrel–or should you?

Posted on June 24, 2011 by gbaron

It’s been one of the standard tenets of crisis communication, PR and media engagement: never pick a fight with someone who buys ink by the barrel. The point is, of course, you can’t win. They control access to the people … Continue reading →

Posted in Crisis Case Studies, Crisis Communications, crisis management | Tagged , , | 1 Comment

What CEO’s need to learn from Tony Hayward

Posted on June 17, 2011 by gbaron

Every CEO with serious crisis risk must want to sit down with Tony Hayward, the ignominious former BP CEO, and ask him: What the H happened? This blog post from speedcommunications may be the closest CEO’s may get to that … Continue reading →

Posted in Crisis Case Studies, Crisis Communications, Crisis Communicator, crisis management | Tagged , , , | Leave a comment

Declining trust, crisis management skills and more errant tweets

Posted on June 16, 2011 by gbaron

Too much going on to keep up with. Here are three valuable items–completely unrelated. Each of them worthy of far more comment than I can provide right now. Trust in corporations continues to decline–particularly among influence leaders. I try and … Continue reading →

Posted in Crisis Advice, Crisis Case Studies, Crisis Communications, Crisis Communicator, crisis management | Tagged , , , , | Leave a comment

McDonald’s hoax photos shows self-correction on Internet

Posted on June 13, 2011 by gbaron

If you spend much time on social media you probably saw this picture emerge over the weekend.       Of course it was a hoax. I was asked by Ragan Communications whether or not McDonald’s tweet in response to … Continue reading →

Posted in Crisis Case Studies, Crisis Communications, Crisis Communicator, crisis management | Tagged , , , | Leave a comment

Transparency, character and trust–What Rep. Weiner can teach

Posted on June 9, 2011 by gbaron

I’ve hesitated to comment on the Rep. Weiner situation, and not just because I’m afraid I’ll spell his name wrong. The lessons learned about the risks to reputation from the online communication are simply too obvious and very well addressed … Continue reading →

Posted in Crisis Communications, Crisis Communicator, crisis management | Tagged , , | Leave a comment

Capturing how social media has changed communications–a graphic

Posted on June 8, 2011 by gbaron

A couple of weeks ago I published on my emergencymgmt.com blog a graphic illustration I created to try and capture how social media has so dramatically changed crisis and emergency communication. Apparently that graphic has resonated based on the response, … Continue reading →

Posted in Crisis Case Studies, Crisis Communications, Crisis Communicator, crisis management | Tagged , | 2 Comments

Twitter rules and I was wrong

Posted on June 3, 2011 by gbaron

I said a long time ago that I thought Twitter would die. I was wrong (gosh I hate to say things like that!). I was commenting on the rapid comings and goings of social media channels and fads and while … Continue reading →

Posted in Crisis Communications, Crisis Communicator, crisis management | Tagged | Leave a comment